In a digital era where smart phones are never far from our side, we stream tv and music, and letter writing is a bygone hobby, is there still room for Direct Mail and does it even work? According to the Office for National Statistics, in 2018, 95% of adults aged 16 to 74 years were recent internet users. Factor in that Ofcom reports that 88% of UK adults who are online typically spend around 24 hours a week doing so, is it worth investing in Direct Mail at all?
There are always going to be peaks and troughs in workload, whether you’re a small agency or a large inhouse design team, life is a juggling act as they say! Hiring an experienced freelance graphic designer during busy periods can help alleviate the pressure, maintain your workflow and quality output for your clients, and all without the hassle, time and expense of recruiting and training a new designer.
Why would you hire a freelance Graphic Designer rather than just go to a Design Agency or attempt to design graphics yourself?